About me

I’m Seth Howard, a creative strategist, storyteller, and founder of Sizzle Media. My path has always lived at the intersection of sports, creativity, and tourism. From my years as a player and coach at Simpson College and the University of Wisconsin–River Falls, I learned how identity and storytelling shape culture; both in a locker room and beyond it.

That same mindset fuels my work today. I’ve helped develop creative direction and media strategies for hotels, destinations, and tourism boards including Travel Iowa and Explore Minnesota, bringing places and brands to life through storytelling that moves people to visit, connect, and belong.

I’m not drawn to one-off projects; I’m driven by immersing myself in a brand, becoming part of its growth, its voice, and its evolution. The most meaningful work happens when you’re invested in the story long-term, building something that truly lasts.

I’m also the creator of The Left Hash Call, a podcast that dives into the realities of coaching, leadership, culture, and life behind the sidelines and the co-producer and co-host of Division 1 Rejects, a platform celebrating D2, D3, and NAIA football programs that deserve the spotlight.

Outside of Sizzle Media, I serve as an adjunct professor at Simpson College, teaching Sports Writing and Reporting and mentoring the next wave of storytellers who understand how to capture the emotion, humanity, and strategy behind the game.

I hold degrees in Multimedia Journalism and Interactive Media from Simpson College and a Master of Business Administration in Innovation and Entrepreneurship from the University of Wisconsin–River Falls.

With Sizzle Media, I’m combining everything I’ve learned—as an athlete, coach, teacher, and creative—to help small teams, cities, and businesses tell stories that connect deeply and inspire action.